Luxury fashion

BMW Turns Kids Toy Into The Next Big Thing In In-Car Storage

Essentially, this turns a console storage bin into a space where your keys, phone, wallet, or other miscellaneous items are held in place by their own shape and weight, as well as the magnetism of the pins. BMW says that it has come up with this creation due to the fact that existing storage solutions, even those with non-slip rubber mats, “are pre-compartmented by design and engineering and do not offer a flexible adaptation very well.” In the proposed system, you can drop your phone into a bin and forget about it, even if you’re in something that you’d drive rather vigorously – a BMW M3, for example.

The premise is genius, but we can’t help but think of how much dirt will get trapped between the pins. Gross.

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